Updated Nicole Cheri Oden Law Logo

A strong trademark isn’t just a

smart marketing move


It’s the legal ground you build your brand on 


    Become a better business owner

    Everything Nicole puts out there – from her emails to her podcast episodes – teaches me something I didn’t know about trademarks and brand protection. 

    I feel like I’m smarter (and a lot more prepared) as a business owner just from being in her orbit!

    Elle Rosselli

    Founder, Clear Copy Works

    Building a brand is overwhelming

    Starting out or in the middle of a rebrand, there’s so much to consider – and choosing the right name for your brand assets that will become your trademark should be at the top of your to-do list.

    Easier said than done, though.

    Because you know your trademark is synonymous with your identity as a business owner…

    But it’s also synonymous with better brand protection.

    Navigate the relationship between a trademark and your brand


    Of course, you know that your brand is a whole lot more than a trademark – but your brand and your trademark go hand in hand. 

    And one of the smartest business investments you can make is registering your trademark.

    For that to be successful – and for your brand to have solid protection –

    You need to choose the strongest trademark possible.

    You don’t need to be a Trademark Attorney

    to think like one

    Which trademark type is right for your brand?

    Learn what kind of trademarks are the strongest, according to the spectrum of distinctiveness .

    (And why it matters to you, not an attorney.)

    Where should you start?

    Explore the questions and resources that will help you start brainstorming.

    How do you search like a pro?

    Your trademark is only as good as the search that determines whether you should use it. 

    Find out how to search like a pro.

    Get closer to choosing a strong trademark…

    Sign Up

    Sign up for Distinct Naming: A Guide to Choosing a Strong Trademark for Your Business and get it straight to your inbox.

    Use The Guide

    We’ll walk you through how to use your free trademark guide, complete with resources and action steps.

    Stay For The Insights

    Get on our regular email list, where we (exclusively) share podcast episodes demystifying all things trademark-related.

    A note from Nicole

    Hey hey, I’m Nicole!

    Attorney and owner of Nicole Cheri Oden Law® – a boutique virtual law firm that specializes in working with entrepreneurs to protect their online businesses and brands with federal trademark registration and contracts.

    After 12+ years as an attorney, I know how confusing all the legal things can get.

    So let’s make this one thing a little easier to handle and get you on your way to choosing a strong trademark for your business.

    If you’re serious about your brand…

    You want to choose the strongest trademark you can.

    Get the free guide to go beyond simple marketing tactics

    and learn to navigate the legal nuances that could 

    make or break your business.

      Bonus: You’ll automatically be added to our

       exclusive podcast email list.

      error: Content is protected !!